WHAT WE DO IS SECRET

For The Record

We all were very happy to be mentioned in WWD yesterday. Let me follow up the article by clarifying one thing since some are confused about who is running this blog. MORE »

Hey Marina!

I fell from a chair like the chimp in this video below when I opened one of the two bottles of the last mods for your fragrance after receiving them from Clement back in November (or was it in October?).

I’m just exaggerating about the refreshingly stinky note in R4/M. MORE »

The winners are…

These are called “blotters” and used for drawing lots. They are also used to write memos or used as bookmarks. (Chandler Burr calls them “Scent Strip”s and uses each piece of paper to smell a scent… interesting.) MORE »

Happy Valentine’s Day!

© Sacré Nobi

(we will be announcing the winners of the prize draw soon.)

A Rose By Any Other Name

So… here’s the thing: Auxeos is not a word. I got the root word for auxetic materials all wrong. (Going to go crawl under a rock now and then die there from embarrassment. Yes indeedy, I will.)

Now, on the one hand, one could argue that cosmetic companies make up words all the time, especially absurd quasi-French/quasi-English ones. On the other hand, auxeos is not a word.

It basically boils down to this: Laurent’s fragrance for me needs a new name. It’s something I’ve been mulling over for a little while now. I’d sounded out my husband Jon for some ideas, which gleaned nothing. To wit -

“Honey, what would you name a perfume?”

“Hm… I think I’d name it Steve.”

“?”

“C’mon! I bet there’s not any other Steves out there on the market.”

“Uh, no.”

“Okay, fine. How ’bout Craig?”

So then I was thinking, oh I know, I’ll name it “A Million Bucks.” And that way, when someone says to you, “Omigod, you smell like a million bucks!” you could be all, “Dude! I KNOW!” But that’s no good. Especially for my Canadian friends, who just won’t smell as quite as nice, what with the exchange rate and all. (Hacky currency joke! Apologies!)

Funnily enough, Nobi floats the name “Slinky” in the comments for his last post. Which… yeah. I like that. What do you all think? Does “Slinky” work?

Got your own ideas? What would YOU name a fragrance? And what might you name this particular fragrance?

(Please note, per conversations with Jon, that “Yoda,” “Stan,” and “Peggy” have already been rejected. As was his suggestion of “Jon,” because no one wants to hear they smell like the john.)

A prize draw

Leave a comment on any post in this blog from now until next Tuesday (2/13/07). You could win one of the below fragrances. MORE »

This is for you Katie!

Katie, perhaps this should be the concept of your next fragrance.
Have you any thoughts, Laurent?
Nobi

Face off

One of the biggest differences between Firmenich and IFF lies in what they produce - the raw materials. And this, indeed, reflects in the style of the perfumers at each house. MORE »