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	<title>Comments on: Cleaning - &#8216;Super&#8217; Molecules</title>
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	<link>http://whatwedoissecret.org/madebyblog/2007/06/cleaning-super-molecules/</link>
	<description>2 Perfume Bloggers Meet 2 Perfumers</description>
	<pubDate>Fri, 21 Nov 2008 00:47:02 +0000</pubDate>
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		<title>By: Ted</title>
		<link>http://whatwedoissecret.org/madebyblog/2007/06/cleaning-super-molecules/#comment-10825</link>
		<dc:creator>Ted</dc:creator>
		<pubDate>Sat, 21 Jul 2007 10:39:13 +0000</pubDate>
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		<description>I'm one of those people who is unable to smell galaxolide at all-- i can wave a bottle of it under my nose, and it has no smell, meanwhile my friends can all smell it.  I wonder if I would be able to smell the galaxolide molecule if it were in a different structure?</description>
		<content:encoded><![CDATA[<p>I&#8217;m one of those people who is unable to smell galaxolide at all&#8211; i can wave a bottle of it under my nose, and it has no smell, meanwhile my friends can all smell it.  I wonder if I would be able to smell the galaxolide molecule if it were in a different structure?</p>
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		<title>By: kuri</title>
		<link>http://whatwedoissecret.org/madebyblog/2007/06/cleaning-super-molecules/#comment-9693</link>
		<dc:creator>kuri</dc:creator>
		<pubDate>Thu, 12 Jul 2007 08:25:10 +0000</pubDate>
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		<description>I'm sure there's a market for it, if you advertised it right :D

I agree about the frills that a lot of HTML editors add to HTML, but I am quite partial to line breaks and indents.  How do you read the one-liner?!  8B</description>
		<content:encoded><![CDATA[<p>I&#8217;m sure there&#8217;s a market for it, if you advertised it right <img src='http://whatwedoissecret.org/madebyblog/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' /> </p>
<p>I agree about the frills that a lot of HTML editors add to HTML, but I am quite partial to line breaks and indents.  How do you read the one-liner?!  8B</p>
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		<title>By: Octavian</title>
		<link>http://whatwedoissecret.org/madebyblog/2007/06/cleaning-super-molecules/#comment-7906</link>
		<dc:creator>Octavian</dc:creator>
		<pubDate>Sun, 17 Jun 2007 12:36:37 +0000</pubDate>
		<guid isPermaLink="false">http://whatwedoissecret.org/madebyblog/2007/06/16/cleaning-super-molecules/#comment-7906</guid>
		<description>The molecules... too expensive to produce on a large scale can be a next "niche" - really expensive fragrance, simple and innovative, and too hard to copy or imposible because raw materials are unavailable or "tailor made".
The "tailor made" molecules/bases are not new in the business. Even in the 30's-50's Givaudan did special quality of ionones for some of the clients.
I prefer to buy an expensiv niche with novel molecules than to hear... the bla-bla of marketing, smell almost copies and pay a lot...
sometime there is a big gap between the very nice story and the... extra ordinary fragrance. :(((</description>
		<content:encoded><![CDATA[<p>The molecules&#8230; too expensive to produce on a large scale can be a next &#8220;niche&#8221; - really expensive fragrance, simple and innovative, and too hard to copy or imposible because raw materials are unavailable or &#8220;tailor made&#8221;.<br />
The &#8220;tailor made&#8221; molecules/bases are not new in the business. Even in the 30&#8217;s-50&#8217;s Givaudan did special quality of ionones for some of the clients.<br />
I prefer to buy an expensiv niche with novel molecules than to hear&#8230; the bla-bla of marketing, smell almost copies and pay a lot&#8230;<br />
sometime there is a big gap between the very nice story and the&#8230; extra ordinary fragrance. :(((</p>
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		<title>By: Octavian</title>
		<link>http://whatwedoissecret.org/madebyblog/2007/06/cleaning-super-molecules/#comment-7904</link>
		<dc:creator>Octavian</dc:creator>
		<pubDate>Sun, 17 Jun 2007 12:01:18 +0000</pubDate>
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		<description>The Hedione HC or high cis is a isomer of Hedione. The comercial available Hedione is a mixture of isomers. Trying to "clean" or to see the exactly benefit by each isomer...Firmenich "saw" that one of the isomers had a much more interesting smell and more powerful. The Hedione HC is a "version" of hedion enriched in that isomer.
The same history happened with IsoESuper. One of the isomers, in very low concentration gave the "special" profile of the commercial raw material. The synthesis of that was quite difficult on an industrial scale but.... Givaudan found a similar one that now is... Georgywood.
for the "cleaning" of a raw material I have 2 other good examples.
- at Chanel (at least in old days of Henri Robert) they used to do a faboulous "haute couture" treatement to the jasmin put in NO5 parfum. The absolute was fractioned to have a terpene free jasmin absolute!
a similar fractioning process is done for the patchouli for Coco Mademoiselle to obtain a lighter one... and the supplier if I'm not wrong is Charabot.</description>
		<content:encoded><![CDATA[<p>The Hedione HC or high cis is a isomer of Hedione. The comercial available Hedione is a mixture of isomers. Trying to &#8220;clean&#8221; or to see the exactly benefit by each isomer&#8230;Firmenich &#8220;saw&#8221; that one of the isomers had a much more interesting smell and more powerful. The Hedione HC is a &#8220;version&#8221; of hedion enriched in that isomer.<br />
The same history happened with IsoESuper. One of the isomers, in very low concentration gave the &#8220;special&#8221; profile of the commercial raw material. The synthesis of that was quite difficult on an industrial scale but&#8230;. Givaudan found a similar one that now is&#8230; Georgywood.<br />
for the &#8220;cleaning&#8221; of a raw material I have 2 other good examples.<br />
- at Chanel (at least in old days of Henri Robert) they used to do a faboulous &#8220;haute couture&#8221; treatement to the jasmin put in NO5 parfum. The absolute was fractioned to have a terpene free jasmin absolute!<br />
a similar fractioning process is done for the patchouli for Coco Mademoiselle to obtain a lighter one&#8230; and the supplier if I&#8217;m not wrong is Charabot.</p>
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