Ao Dai（調香師 ロック・ドン）
気鋭の若手パフューマー、ロック・ドンについて述べてみました。
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There is something striking about the image below…
It reminds me of a fragrance that perfumer Loc Dong was working on for S-Perfume® more than a year ago. You may not have heard about Loc Dong yet, but his recent achievement is compared to that of Jacques Cavallier when L’Eau d’Issey was created. Naturally, other suppliers are now waiting for a chance to lure Loc from IFF.
I have a sweet spot for Loc Dong for many reasons, but the biggest reason is simply because he’s a God damn Asian. Loc often said to me, “I want women to feel beautiful when they wear my fragrance.” His simple statement is very powerful, just like this stunning beauty in a white ao dai.
So, why didn’t we finish the fragrance? Well, I thought his great mods should fall into the hands of L’Oreal or P&G one day, and not in mine. Loc Dong’s fragrances should be appreciated by as many women as possible, and they are simply not meant for niche markets.
N.F. Shioya
A sculptor living in New York
5 Comments
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Dusan
I would love to hear more about this fragrance of Loc’s if it’s not some big corporate secret 🙂 Agree with Octavian that whatever perfumes Loc Dong has created that I’ve heard of were a result of teamwork. Does he have a personal stamp in terms of preferences for certain notes/accords?
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kuri
Great picture! I just got a sample of Euphoria, coincidentally. I like it rather more than I did on first sniff half a year ago. I like Kors too (again, received a sample, and it grew on me, haha).
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Nobi
Octavian,
This is what I heard about Euphoria – It started with Loc and Carlos Benaim‘s idea, and Dominique cleaned the formula to finish the fragrance. I used to be very critical about teamwork but now I’m starting to understand the good side of it. What I cannot stand is to see a perfumer’s win being listed like **Loc Dong: Calvin Klein Euphoria (with Dominique Ropion & Carlos Benaim)** and with not much personal information. It diminishes the identity of each perfumer in the project.Dusan,
Loc has notes with strong ideas that he developed with his clients but still not on the market. His big-name clients are very aware of his style (exotic, sexy, edible). I heard L’Oreal wanted him in Paris.Kuri,
I saw a picture of Loc in a colorful ao dai. He looked good in it, too. -
Octavian
The idea of “cleaning” a formula is very intriguing. I remember I heard that Organza’s is one of the biggest. A team work perfume is quite special (I suppose) when big names and big egoes are involved.
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Octavian
I must say that I know very little about his style.:(( I checked the fragrances I know he did, but most of them are team work… and it’s hard to evaluate who did what inside. :)) (Euphoria, I suppose is more Ropion).
Marc Jacobs and Kors express for me the simple and great statement you mentioned.