FRAGRANCE LAB – An exploration into the outer reaches of scent

via vimeo.com/thefuturelaboratory

The Fragrance Lab at Selfridges was created by London studios Campaign and The Future Laboratory as an audio-guided journey through a series of spaces designed to heighten the senses. The existing concept store in the south-west corner of the shop has been transformed into a white laboratory-like space, complete with assistants in lab coats.
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Almost Transparent Blue L’Anonyme ou OP-1475-A Sweet Dreams 2003 Thierry Wasser